I collaborated with the Guadalupe-Nipomo Dunes Center in California to create an integrated and extensive brand identity. We introduced a branded style through consistent use of color, type, and bold photography to highlight the wild beauty and recreational opportunities at the Dunes. The Dunes Center’s website was re-designed to be an information-rich, one-stop resource. New marketing collateral was also created to align with their website, all of which has led to an increased number of visitors, memberships, and volunteers.